They wanted a logo that wasn't cliche' but still related to the title 'Raw Point of View', so I designed an eye with a depth focus icon (seen inside a camera). Shazzam! Double meaning of raw icon and focus!
The little instagram style photos around the logo are little happy snapshots that would be taken by ALL of the students exhibiting. That way everybody's work is included in the branding imagery and will be a nice memento for students and their families to keep. These photos give a mixed/collage vibe to show that the exhibition will be a 'mixed collection' of students photographic work.
The little instagram style photos around the logo are little happy snapshots that would be taken by ALL of the students exhibiting. That way everybody's work is included in the branding imagery and will be a nice memento for students and their families to keep. These photos give a mixed/collage vibe to show that the exhibition will be a 'mixed collection' of students photographic work.
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